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« Recap on Dashboarding Social Media Webinar | Main | Social Media Dashboarding – Q&A »


Hi Gary,

What a fantastic post. So thorough, and I especially like how you emphasize the additional context social data can provide to analytics. Layering these various metrics on top of one another, visualizing them appropriately and selecting the right metrics to show to the right people, is the absolute name of the data game. All these statistics tell a story about the effectiveness of your business (not just marketing or branding or customer service), and these dashboards are canvases that house that story. Great content here, and so glad to see Radian6 make it into the ranks.



Teresa Basich
Community Manager, Radian6

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