Developing a Product Strategy Leveraging Social Media

Last chance to register for the latest Social Media Webinar that Scott Wilder and I have put together. It's Thursday at 10AM Pacific. Scott's carrying the load on this one - with a 10 step process for leveraging social media and digital data in developing or refining a product strategy. Scott and I have worked together on a couple of these types of projects lately and I think the webinar provides a nice approach to using social media to tackle a classic marketing research problem. I'll also be showing a couple samples from recent analytics work we've done in this field.

Join us if you can!